May 032010

It took the original iPhone and the Droid 74 days. It took the iPhone 3G 3 days and the 3G(s) a weekend. The Nexus One hasn’t even seen it yet. It’s the magic number of one million. According to Apple, the iPad has gotten there in just shy of a month.

There’s a couple reasons why this is a big deal. First, this is a device with a very limited release. Although it’s not explicit in the announcement, the timing of it suggests that the majority of the devices sold were WiFi-only (3G iPads shipped starting at the end of April).  The iPad is also currently only available in the U.S., further limiting the number of potential sales. Secondly, the iPad is not a subsidized device like the iPhone 3G and 3G(s) was/is. People are shelling out a minimum of $500 for one. To sell a million of these devices is pretty amazing.

Of course, if you ask stolen property purchaser tech blog Gizmodo to assess the milestone, they’re a little more conservative with their praise:

“Not bad for a giant iPhone. The question, really, is how well it’s still selling next month, now that all of the early adopters and Apple nerds have theirs.”

Yes – that’s the real question. How many more millions of units will you sell next month, or the month after that, or whenever your “disappointing sales” can provide us with the link-bait we require to make money?  WHEN WILL YOUR SUCCESS FLAG?!

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