Jul 192010

Google announced that they’ve received their very last shipment of Nexus Ones, the only phone that currently runs the latest version of the Android operating system. It also happens to be the only phone that doesn’t include craptastic UI overlays like “Sense” and “Blur”.

Google is no longer interested in cutting out the middlemen and selling directly to consumers. The reasons for this are not Eric Schmidt’s:

“It was so successful, we didn’t have to do a second one. We would view that as positive but people criticised us heavily for that. I called up the board and said: ‘Ok, it worked. Congratulations – we’re stopping’. We like that flexibility, we think that flexibility is characteristic of nimbleness at our scale.”

The real reasons that don’t sound batshit stupid:

1. Customers are a pain in the ass. Google “gets” customer service about as much as they “get” intuitive UI.

2. People are still buying Google-infused phone despite manufacturers’ OS meddling and the fact that their over-the-air updates aren’t current.

Why spend money on bullshit like selling and customer relations when you can have HTC or Motorola handle the meatbags while you grift their identity and online habits for free?

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