Samsung doesn’t tell anyone how many phones they sold to actual people anymore. That would potentially be too damaging a metric to report. They are big fans of selectively reporting big numbers that mean nothing, however. Case in point: Samsung’s latest lame attempt to boost hype for its underwhelming Galaxy phone, the S III. According to a Reuters headline, “Samsung gets 9 million preorders for new Galaxy phone”. But like too many headlines that feature “Samsung” and “a big number”, the truth is a little less impressive. It doesn’t take much reading to get to your big-ass qualifier:
Samsung Electronics Co has received some 9 million pre-orders for its third-generation Galaxy S smartphone from more than 100 global carriers, the Korea Economic Daily reported on Friday.
These are carrier pre-orders i.e. the chubby channel. And your source is a paper called the Korea Economic Daily. With an “unidentified Samsung official” as your source. Meaningless stat, nationalist rag with an obvious conflict of interest and an anonymous source from the company making the product. That’s a horseshit quadrafecta for those of you scoring at home.