You’ve no doubt heard that Apple recently entered into evidence a Samsung document that meticulously goes over a number of iPhone features and compares them to their own current offering (the S1), then goes on to make recommendations on how to improve Samsung’s future devices based on the iPhone’s implementation. AllThingsD’s John Paczkowski and Ina Fried reported on it first and Paczkowski took the time to upload the document in question to ScribeD. At 132 pages, it’s really an amazing tribute to the lengths Samsung went to copy the iPhone, but what struck me most was how similar many of Samsung’s current features were to the iPhone at the time of the analysis.
And these are pulled from just the first 28 entries. What this indicates to me is that not only did Samsung use the iPhone as the basis for its design decisions, it periodically reviewed the effectiveness of its copying to fine-tune it. The fact that the Samsung examples so closely resemble iOS at the time of the analysis makes it clear that this is not some one-time comparison – it’s a template for willful, iterative grafting of Apple’s look and feel.
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