TheMacAdvocate

Remember Kylie?  She’s the cute four-and-a-half year-old who figured out how to download pictures from her camera to her PC, apply image correction to the photos and email them using a distribution list – all in Microsoft’s Windows Live.
Yeah, I didn’t quite buy it either.
Seems Kylie may be the next Jerry Seinfeld for the brand. [...]

Because Ars Technica has an Apple section‚ I guess they have to have one for Microsoft too.  I find a good chuckle there most days‚ though I imagine the humor is unintentional.  Like this gem recounting how “a lawyer from Apple” allegedly called Microsoft to beg them to stop running their “Shitbox Laptop Hunters” ads.
The [...]

Everyone’s favorite Microshill Mary-Jo Foley continues to build her case for a Microsoft entry into the mobile phone hardware business: Project Pink.
Not to be confused with a fundraiser for breast cancer‚ the interface for the Project Pink phone is supposedly being designed by the Danger‚ Inc. folks that M$ picked up via acquisition last year.  [...]

Environmental Steward Dell‚ Inc. got a little knotted up about Apple’s claim that they have the “Greenest family of notebooks in the world”‚ according to the Times. So they complained to the BBB’s National Advertising Division. According to Dell‚ “family” could be taken to mean not just MacBooks‚ but all of its notebooks.  It could [...]

Advertising Age is claiming that “Microsoft (is) Winning in Value Perception”, citing a BrandIndex daily survey of 5,000 people asked “whether they believe they get a get good value for their money” as related to Microsoft and Apple offerings.  The survey, which according to the BrandIndex chart included with the article, rates value on a scale [...]

Microsoft revealed the 3rd ad in its “Bargain Hunter” series and in the great tradition of awesome cinematic 3rd installments, this commercial delivers.
Meet Sheila.  Sheila is an artist, a filmmaker.  She needs to find a performance machine;  “…something that’s going to be able to cut video” (notice the ‘term of art’ usage).  She has $2,000 [...]

In what was little surprise to anyone in the know (and certainly no surprise in the Mac community), Apple announced its street-stomping earnings last night. The 2nd quarter of 2009 represented the high water mark for revenue for a non-holiday quarter at $8.16 billion with a net profit of $1.21 billion, or $1.33 per diluted [...]